Getting Started with High Retention Campaigns

**NOTICE**: High Retention campaign are now moved into our another platform - [ASOeShop](https://asoeshop.com/)

Please go through this quick guide and follow the instructions given below to get started quickly:-

What is High Retention Campaign?
Types of High Retention Campaigns:-
How to create High Retention Campaign?

What is High Retention Campaign?

High Retention campaigns require users to keep your appfor 3 days. Any user who uninstalls sooner won't count as conversion, so the total number of installs delivered will be above your campaign volume. HR campaigns come with extensive statistics and don't require any SDK.

High Retention campaigns are recommended for those who come under one or more of the following needs/situation:-

Want users to retain for a longer time.

Types of High Retention Campaigns:- -----------------------------------

Campaign Type	Conversion	Tracking	Availability
Incent CPI - High Retention \[DEPRECATED\]	_Install + Open + Keep for >3 Days_	Standard	Android
Incent CPI - Search (high-retention) \[MOVED\]	_Search + Install + Open + Keep for >3 Days_	Standard	Android

How to create High Retention Campaign? --------------------------------------

You can create High Retention campaign at https://app.cpidroid.com/campaign/add?platform=android by selecting the appropriate option in theCampaign Typefield accordingly.Recommended Article:Getting Started with the Campaign Setup (Creating a Campaign)

Updated on: 10/07/2026

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