> ## Knowledge Base Index
> Fetch the complete knowledge base index at: https://help.smartxaas.io/sitemap.xml
> Use this file to discover available pages before exploring further.
> Pure-Markdown content can be obtained by appending a '.md' suffix to the content URLs listed in the sitemap (without the trailing slash).

# What are Impressions, Reservations?

[Open in Zendesk](https://smartxaas.zendesk.com/hc/en-us/articles/360004190372) | 
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- Impressions : An impression is counted each time your offer is shown to users.
- Reservations : Reservations indicates the no. of users which are visiting your app page and may be installing your app and are about to convert.